Article: Be aware that it is impossible to appeal to 100% of the market. You cannot satisfy everyone. With this in mind, focus on your target market. Identify what their needs are and do your best to meet those needs. Some examples of target markets are:  Teens, students and young adults. This is a large and ethnically diverse market. Fast-food or quick-service restaurants are popular with this market. Families with children. Good value and a child friendly atmosphere are important here. Menus should cater to both adults and children. Empty nesters. Empty nesters consist of people aged between 50 and 65 with grown children who no longer live at home. This group tends to have a higher income and typically visits upscale restaurants. They are less concerned with price and are more focused on excellent service and outstanding food. Appeal to this group with elegant surroundings and a sophisticated ambiance.  Vegetarians. Restaurants catering specifically for vegetarian and vegan customers are becoming more and more popular. A grand opening is the best time to get press for your restaurant. Although it can be costly, the money you spend on your grand opening will be worth it if your restaurant gets publicity. A successful grand opening takes time and planning, so choose the date well in advance and consider hiring a local publicist to help with the advertising. Here are some ideas to help make your grand opening a success:   Hire photographers. Make sure there is someone there to photograph your grand opening. That way, there will be pictures ready for any journalists looking to cover it. Keep in mind that the press that comes after your grand opening is just as important as the press that informs the public of your opening. Do not let up on your public relations efforts just because your grand opening is over.  Invite a reviewer. If you know that your food is top notch, you will want to invite a food critic or restaurant reviewer to your grand opening. This is sure to get you some press, although there is a risk that the press might be negative.  Invite a local celebrity. If you get a local politician, television host or any other local celebrity to come to your grand opening, you will be more likely to get some media coverage.  Provide entertainment. By providing your customers with an enticing form of entertainment – such as a live band, DJ, dancing or contests – you will create a night that they will remember. Contact local newspapers, magazines and broadcasting stations to see if they would be willing to cover a story about your restaurant and its upcoming grand opening. You could also write an editorial or an opinion article about why the community needs a restaurant like yours. Facebook, Twitter, Foursquare, Yelp and other social media sites are this generation’s means of word of mouth marketing. Promote social media activity that promotes your restaurant by offering various incentives such as:  Free drinks for checking in to Foursquare while at the restaurant. Receive 10% off your next bill with a Yelp Review. Dessert thrown in with any entrée order with a location update in Facebook. The right restaurant logo can get customers' mouths watering before they even see the menu. Create a unique and eye-catching logo which your customers will come to associate with great food and top-notch service.
Question: What is a summary of what this article is about?
Know your target market. Plan your grand opening. Place traditional ads. Offer incentives using social media. Create a logo that can catch on.

Problem: Article: Bees evolved with wildflowers, and the bees in your area will respond best to the flowers they "grew up with," so to speak. What flowers are native to your area? If you're not sure, go to a local gardening store and ask for a native wildflower mix, or do some research online before ordering seeds. If you don't want your garden to be completely wild, choose at least a few species that will complement the rest of your garden and attract bees.  The more wildflowers you plant, the more bees you'll attract, and the better your garden will grow. Planting wildflowers is beneficial in more ways than one! Aim to plant a great diversity of flowers with a range of shapes and textures, not just one or two types. The more diverse your garden is, the better it will support different bee species as well as other beneficial insects and wildlife. Flowers with a single row of petals, rather than flowers with more than one row, are more attractive to bees. Single-petaled flowers have more pollen than other flowers, so they provide a little more food for hungry honey bees. It's also easier for bees to reach the pollen when there is only one row of petals to crawl across. Here are a few flowers bees particularly love:  Asters Calliopsis Clover Cosmos Crocuses Dahlias Foxglove Geraniums Hollyhocks Hyacinth Marigolds Poppies Roses Snowdrops Sunflowers Zinnias These colors attract bees more than pinks, oranges and reds do. Your garden doesn't have to be exclusively yellow, blue and purple, but having a good amount of flowers with these hues will keep the bees buzzing in your yard. If all of your flowers bloom at the same time, the bees will have a feast, then run out of food before the summer's end. Plant a variety of flowers that will bloom throughout the spring, summer, and into the fall to keep the bees in your neighborhood fed and happy. Berries, melons, squash, cucumbers, and fruit trees, especially cherry trees, all produce fragrant flowers and fruit that are attractive to bees. Bees are beneficial to these plants, so providing them in your garden will be a treat for you both. Bees adore these fruits and vegetables:  Blackberries Cantaloupe Cucumbers Gourds Cherry trees Peppers Pumpkins Squash Strawberries Watermelons If you have space for a little herb garden, that's another great way to attract bees. Mints attract certain types of bees, as do sage, rosemary, thyme, bee balm, and a number of other herbs. Here's a list of herbs that bees love, for your reference:  Bee Balm Borage Catnip Coriander/Cilantro Fennel Lavender Mints Rosemary Sage Thyme
Summary: Plant flowers native to your area. Plant flowers with single petals. Plant yellow, white, blue and purple flowers. Plant flowers that bloom in sequence. Plant flowering vegetable and fruit plants. Plant herbs that attract bees.

To introduce a sentence that contradicts or contrasts with the previous sentence, start it with "However,…" This will alert your reader that a shift is forthcoming. Always put a comma after the "However," and follow it with a complete sentence.  You might write, "I was very excited to be invited to lunch. However, I had already made plans." Another example could be, "The pattern was certainly original. However, the new wallpaper did not match the furniture at all." When you have two full sentences that are in opposition or contrast to one another, but are closely connected, join them with a semicolon, the word "however," and a comma. This shows that the second sentence is in opposition in some way to the first.  Start with two sentences that contain opposition: "I would love to join you for lunch. I am too busy." Join them in this way: "I would love to join you for lunch; however, I am too busy." This will make the connections between the sentences obvious, and help your writing sound more cohesive. To interrupt a sentence that is already in progress, insert "however" between two commas. Like other uses of "however," this implies a contrast to the previous content, but in a way that makes the contrast sound a little less crucial.  Put ", however," after the subject of the second sentence: "I can't make it to lunch. You, however, are going to love that restaurant." Use it to divide a two-part verb: "I can't make it to lunch. I could, however, join you next week." Put it at the end of the second sentence: "I can't make it to lunch. I could join you next week, however."
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One-sentence summary --
Begin a contrasting statement with "However,". Join two contrasting sentences using "; however,". Use ", however," as an aside.