Article: The eye area can become irritated or infected during patching. Keep an eye on your child’s eye area. If you see rashes or cuts around the eye, consult with your doctor or pediatrician on how to treat them. Both elastic band- and adhesive-style patches can irritate the skin around the eye and cause a slight rash. If possible, choose a hypoallergenic adhesive patch to reduce the risk of skin discomfort. Nexcare produces a line of hypoallergenic adhesive patches. Ortopad produces hypoallergenic patches in adhesive and glasses-fitting styles. You can also consult your child’s doctor for recommendations. If the skin under the adhesive part of the patch has become irritated, try covering an area around the eye that is larger than the patch with gauze. Attach the gauze to the child’s face with medical tape. Then attach the patch to the gauze. You can also try trimming away some of the adhesive part of the patch so there will be less of it touching the skin. The trick is to make sure that the normal eye is still completely covered and that the patch is secure. Since it won't come into contact with the skin, this style of patch prevents the problem of skin irritation. This could be a choice if your child has very sensitive skin. A patch that attaches to glasses can provide good coverage over the weak eye. However, you may need to attach a side panel to the glasses to prevent your child from trying to see around the patch. Wash the area around the eye with water to remove any traces of the irritant that may remain once the patch is removed. Use emollients or moisturizers on the affected area to help keep the skin moist. These will help the skin repair itself and help protect against future inflammation.  Skin creams or ointments may reduce inflammation, but it's important to follow instructions carefully and not to overuse these products. In some cases, the best treatment is to do nothing and simply allow the skin to "breathe."  Check with your physician for advice on treating your child's skin irritation.
Question: What is a summary of what this article is about?
Monitor the eye area. Reduce irritation. Adjust the size of the patch. Try a patch that can be attached to glasses. Care for the skin.

Problem: Article: Watch for an irritated rash that's red or grey, scaly, and itchy. Your rash may become slightly raised and may form little pustules if you scratch it. These rashes are especially common in skin folds, which tend to be dark and moist.  A Candida diaper rash within the fold of the buttocks is common among infants, especially those who sit in wet or dirty diapers for too long. Fungus also commonly invades your scalp, fingernails, and toenails, as well as the area between your toes and on the soles of your feet (commonly called athlete's foot). Unlike with other rashes, yeast infections cause a musty odor. This odor is most pronounced when Candida yeast infects the inside of the mouth (called oral thrush) or vagina, but it’s also fairly noticeable when the yeast grows on your skin or within skin folds. The sweet and musty characteristic of yeast growth can sometimes be masked by or confused with regular body odors because they tend to proliferate near the underarms, groin, and buttocks. Anyone can potentially get a yeast/fungal infection because they are so common. However, people who go longer than a day between showers or who have a weak immune system are more at risk. Similarly, people who have large folds in their skin are more likely to experience a yeast infection.  The main causes of weakened immunity are age (being very young or old), chronic stress, chronic malnourishment, immune system infections such as HIV/AIDS, autoimmune disorders, diabetes, over-medication (with antibiotics or corticosteroids, for examples) and chemotherapy for cancer.  People who use public baths and swimming facilities without foot protection are also at risk of fungal infections of the feet and toenails, which can then spread to other parts of their body.
Summary: Look for red, itchy patches. Notice if there’s a musty odor on your skin. Recognize if you have risk factors.

What are the five or six defining features of your industry? Read industry publications or online articles for help, and write up a list of words. These words can help you come up with a brand name. For example, the following buzzwords might describe the tech industry: agile, explosive, change, connect. Come up with a list of adjectives you want consumers to associate with your brand name. These adjectives can be your company’s values or the emotions and experiences you want consumers to have.  For example, an auto body shop might want consumers to feel relief, transparency, speed, and dependability. A new tech startup might want consumers to experience connection, curiosity, and excitement. Who are you trying to appeal to? Identify your ideal consumer’s style, income, interests, and level of sophistication. Young millennials and members of Generation Z will be drawn to different brands than their parents and grandparents. Furthermore, high-income people probably have different tastes than lower-income people. Avoid generalities. Not all millennials are hip and edgy. For example, you might be trying to appeal to young mothers. In that situation, your audience might be fresh, optimistic, stylish, and seeking stability. Look at your list of adjectives. Do they share something in common? Find a common thread and use that as your brand name. Your name can’t be a string of adjectives. For example, the adjectives for a children’s clothing shop might be “optimistic,” “growing,” and “new,” all of which suggest new beginnings and a bright future. “Sunrise” or “Sunshine” might capture this essence. Your name needs to stand out in the marketplace, particularly on the web. No one can find you if you name yourself “Hammer” or “Elastic.” True, Apple is the name of a famous company, but it would be hard for them to break out today without major money spent on marketing.  Instead of “Hammer,” chose something slightly different: “Crushers.” You might combine words to create a name. For example, Groupon combined “group” and “coupon.” This is an easy way to pick a unique name that always conveys key information about your brand. Names must be easy to remember, so try to make them as short as possible! Ideally, your name should be one word, though that might not be possible. Instead of “We’re Open from Seven to Eleven,” one business named itself “7-11.” Which would you remember? 7-11 is a great name because it also communicates the company's defining characteristic: they are open from 7 in the morning until 11 at night. Your brand is much more than your business name. It also includes your logo and the color schemes you use on your products, website, and packaging. All of these elements must create a unified impression. For example, you might love the dark blue colors your web designer has used on your website. If so, then “Sunshine” probably isn’t a good brand name. Something will need to change—either the website or your brand name.
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Draft a list of industry buzzwords. Identify how you want consumers to see you. Pick four adjectives to describe your target market. Boil your business down to its essence. Choose a unique name. Create a mashup name. Shorten your names. Pick a name that works in harmony with your brand.