Problem: Article: Detail the encryption and security measures you’ve taken to protect people’s sensitive information such as their home address and payment information. That way, people feel comfortable giving you their information whenever they make a purchase or provide payment for a service.  If people don’t feel comfortable paying you through your website, you could lose out on potential income through it. Include language like, “We take the security of your personal information very seriously. Any section of this website that collects personal or financial information is encrypted to protect it and is only accessed by our employees in order to process payments.” Give people the option to see what information you’ve collected about them. Insert a hyperlink in your privacy policy that redirects visitors to a separate page that displays the data that you’ve collected from them. They can then decide if they want you to delete it, if they want to opt-out of having you collect their information, or if they want to update the information to be more accurate.  If you’re transparent with people, they’re more likely to revise incorrect information so you can market or appeal to them more effectively. Add a link at the bottom of your policy that says something like, “To see your information so we can make sure we’ve got everything correct, click here!” To show people that your website takes its privacy policy seriously, include some language that lets visitors know how they can reach out if they feel their privacy has been violated. Let them know they can also contact you if they feel that your website isn’t following your privacy policy.  Add a section towards the end of your policy that says something like, “If you feel that we are not following this privacy policy, or if you have concerns about how we’re using your information, please contact us as soon as possible.” Then, include an email and a phone number they can use to contact you. Tell people that they can contact their government’s consumer agency to report privacy violations. For example, if they’re in the US, they can report a privacy violation online by visiting: https://www.usa.gov/privacy. In the current digital age, you’ll have to update and add to your website’s privacy policy every now and then. To make people feel more secure, whenever you make a change to your policy, include a notice at the top of your policy and notify people what changes you’ve made.  Send an email to your mailing list telling people what changes you’ve made to your privacy policy. Put something at the top of your privacy policy like, “Attention! We’ve recently made the following changes to our website’s privacy policy!” Then detail what changes were made.
Summary: Make sure people know their financial information is protected. Provide links to allow people to see the data you’ve collected. Tell people what they can do if they feel the policy has been violated. Update people whenever you change your privacy policy.

INPUT ARTICLE: Article: Even though kitten milk formulas are very nutritious, there is no real replacement for mother’s milk. Therefore, a kitten’s best chance of survival is if it stays with the mother until it is at least 8 weeks old. Before you adopt a kitten, make sure that it is over 8 weeks old — a kitten shouldn't be separated from its mother any earlier than this if it can be avoided. Taking care of a baby kitten can be a huge challenge, even for someone who has done it before. The kitten will need your complete and undivided attention — you will have to be vigilant about monitoring its body temperature, food, and activity levels at all times. If you have never taken care of a baby kitten before and are now faced with a situation where you have to feed it, you should seriously consider checking with a shelter to see if they can take the kitten and look after it.  Most animal shelters have good facilities and experienced staff, so the chances of a baby kitten surviving without its mother are much higher. Some shelters and vet clinics also have foster feline mothers who can feed the kitten as their own until it becomes stronger and healthier.

SUMMARY: Leave the kitten with its mother if possible. Understand that taking care of a baby kitten is a big commitment. Consider bringing motherless kittens to an animal center.

In one sentence, describe what the following article is about: Rather than just saying "hello" or immediately starting on your pitch, start your call by greeting the recipient professionally. Use the recipients name in your greeting, trying to remain as formal as possible. For example, try "Good morning/evening, mr./mrs./ms. ____." Afterwards, immediately introduce yourself by name and introduce your business.  Use only your first name, unless you are the owner of the business. Say briefly what your business can do for them, but not exactly what you offer. For example, say "we save local businesses money" instead of "we offer cheap accounting services." This makes the recipient curious about exactly how you can save them money. In many cases, you will have a standard script to follow. However, it can be difficult to read off the script directly with any real fluidity, and you may lose your place if you are interrupted. To remedy this problem, memorize your script but only keep a list of key points in front of you. This will help you pick up your place and make your speech more natural. Thank them for taking your call. Promise that you won't waste their precious time and that you will soon let them get back to their busy schedule. Bring up the reason for your call as a question, like "would you be interested in a product that you could lower your accounting costs while maintaining the same quality?" Focus on what your product can do for them, not the product itself.  If you're not talking to someone who can make business decisions, keep working until you get to them. Use questions to assess the prospect's needs and identify how your product or service can remedy them. When pitching your product or service, focus on the benefits you can provide your customer. Tell them how it can save them time or money, increase profits, or improve their lives and happiness. It may help to explain what your product has done for others, with numbers to back this up. If possible, describe your benefits in the same language (the same terms) in which your prospect described their problems. This builds trust between you. Have your prospect commit to a meeting for more information or to see your product or service in action. Ideally, you'd close the sale over the phone, but in many cases this is just not possible. If nothing else, encourage them to consider your proposition and give them contact information so that they can reach you if they decide they want to know more.
Summary:
Have a standard, professional greeting. Follow a guide. Thank the recipient for their time. Identify the prospect's needs. Pitch your product. Make them commit.