In one sentence, describe what the following article is about: While it is important to make a good impression, don’t try too hard. Your effort to make a good impression should be subtle, yet noticeable. Aim to find a balance in all that you do to prepare yourself for the date and in your behavior as well. For example, don’t wear overly dressy clothes just to make a good impression. Wear something that is nice and comfortable, but also suitable for the occasion. Get clothes that fit you and aren't too baggy or tight. Choose a style that makes you feel comfortable and confident. Don't choose flashy clothing just to make a good impression. You'll feel more at ease and the date will go better if you feel comfortable in the clothing that you're in.  If you're a bigger guy, consider avoiding horizontal stripes or clothing that's overly baggy or tight. If you are skinny, consider avoiding the monochromatic look and choose lighter colors and fitted shirts. If you're short, consider accessories like a necklace or watch and avoid wearing big prints or graphic t-shirts. Short rise pants may also help you look taller.  Button down shirts, clean slacks, jeans, and clean t-shirts are all good options for a casual dining date. It's important that the outfit you want to wear is clean and pressed. It will show your date that you put in effort to look nice, and may impress them. Wrinkled or stained clothes give off a vibe that you don't care about the date, and that your date's impression of you is not important to you. It also serves as an indication of how organized you are in other areas of your life. The way you smell has a big impact on whether your date will find you attractive. Remember to shower or bathe before your date so that you smell fresh. Wear underarm deodorant if you are prone to sweating, and consider wearing a cologne or a fragrance if you typically have body odor. Don’t overdo it on cologne, aftershave, and body sprays. Keep it light to avoid an overpowering scent. Before you make your plan, talk to your parents and ask for permission. Then, talk to your date and ask them what they enjoy doing to get ideas for the date. If you're going to see a show or movie, you can ask your parents to buy tickets in advance just in case they sell out. Planning in advance will show initiative and will put your date at ease.  If you want to go to a nice restaurant, be sure to make a reservation. Planning a date will also show that you're confident in your decision making, but make sure to ask your date what kind of things they enjoy, instead of assuming. Keeping your plans for the date a surprise can be a nice way to build excitement, but don't do this if your date doesn't like surprises. Think about how much money the date is going to cost and make sure to bring extra cash to cover all of your expenses. If you don't have your own money, ask your parents to help you. If you asked your date out in the first place, it's good etiquette to cover the costs. It's important to set the pace for the date. Giving them a hug hello might set a friendly tone for the rest of the date or put it in a romantic tone. Don't go for a hug if your date doesn't seem eager to hug. You should be able to notice this if you go for one and they pull back or just stand there. In this case, greet them and start talking to them. Make sure that you talk to your parents before you plan a date to get permission. You should also introduce yourself to your date's parents when you pick them up. Shake their hands when you meet them and explain what your plan for the date is so that they know where you are going.  To introduce yourself say something like, "Hello Mr. Green, my name's Gerard and I'm here to pick up Lilly for the movie. How are you today?" Be sure to tell her parents about your plans, but try to keep some of your plans secret from her, unless your date insists on knowing and doesn't like surprises.
Summary: Be yourself. Choose clothes that that make you feel confident. Wash and iron your clothes. Smell good. Decide on what you will do on the date in advance. Bring enough money for the date. Greet your date. Talk to parents.

Problem: Article: . Many massage therapists use their website as a way to communicate with clients, book clients, and retain new clientele. The website does not have to be fancy or state of the art. Instead, go for a basic website that showcases your business name, your certifications, the services you offer, and your unique approach to massage therapy.  You can hire a web designer to create your website for you, or create your own website using a basic website design program like Wordpress.com or Squarespace.com. You can then link your website to other social media accounts like Facebook, Instagram, and Twitter. Your business should also have a Google Plus page with accurate information that appears when your business is googled by clients. Though it may seem old-fashioned to hand out flyers, targeting your community with old-fashioned marketing can be beneficial. Go around to local coffee shops and community centers and ask if you can post flyers about your new massage therapist business. This will help you develop business in your area and lead to word of mouth marketing. Some of your clients may want to claim their massage with their company’s health fund or the government health fund so they can receive a rebate. You will need to make this option available to your clients by contacting each health fund and filling out an application form. You will then receive a provider number that you can use on your clients’ rebates to allow them to claim their massages. Offering this option to your clients will likely make your business seem more appealing to clients and keep them coming back to you for your services. To encourage your clients to continue to use your services, you can start a rewards program where your clients get discounts or bonus treatments once they have booked you a certain number of times or spent a certain amount of money. You can also set up a referrals program where clients are rewarded if they refer a friend to your business. Using rewards programs can be a simple and direct way to retain your clients and to attract new clients. However, you should not lean too heavily on these programs, as your massage therapy services should be strong enough to justify return visits from your clients.
Summary:
Create a website for your business Hand out flyers in your community. Register your business with health funds in your country. Reward referrals from existing clients.