INPUT ARTICLE: Article: Begin creating section headings and putting the appropriate information under the appropriate headings. Effectively separating your business' unique approach to each of these headings will organize your plan in a way investors find useful:   Title Page and Table of Contents   Executive Summary, in which you summarize your vision for the company  General Company Description, in which you provide an overview of your company and the service it provides to its market  Products and Services, in which you describe, in detail, your unique product or service  Marketing Plan, in which you describe how you'll bring your product to its consumers  Operational Plan, in which you describe how the business will be operated on a day-to-day basis  Management and Organization, in which you describe the structure of your organization and the philosophy that governs it  Financial Plan, in which you illustrate your working model for finances and your need from investors The executive summary is basically your big appeal to investors, or really anyone who reads your business plan, that should summarize and articulate what it is that's great about your business model and product. It should be less about the nitty-gritty details of operations and more about your grand vision for the company and where it is headed. You've done all of the hard work researching, deciding what your business is about, targeting it accurately and selling it. It's time to put the business plan together and articulate all your thinking, research, and hard work into a comprehensive description of your structure and service. At first, do not worry about capitalization, punctuation, and grammar. All you need to worry about is putting your ideas down on paper. Once you have a general form, you can spend time proofreading your plan and correcting mistakes. Have someone else read over it for you and take heed of their comments. The idea of the business plan is to present yourself in the best light. The talents, experience and enthusiasm you bring to your enterprise are unique. They provide some of the most compelling reasons for others to finance your concept. Keep in mind that investors invest in people more than ideas. Even if your potential business has many competitors or is not on the cutting edge of an industry, the qualifications and commitment you demonstrate in your plan can convince others to proffer their support. Your resume will be included in the separate appendix of exhibits at the end of the plan, so this is not the place to list every job you’ve ever had or the fact that you were an art history major in college. But don’t overlook the impact of some part of your background that might even seem unrelated to your new venture. Focus on group experiences, leadership opportunities, and successes at all levels. How will you convince others to invest in your endeavor? By having clear, transparent and realistic financial information that shows you know what you're talking about and that you're not hiding anything.  The accuracy of your financial figures and projections is absolutely critical in convincing investors, loan sources, and partners that your business concept is worthy of support.  The data must also be scrupulously honest and extremely clear. Since banks and many other funding sources will compare your projections to industry averages in the R.M.A data, in the United States you can use the R.M.A figures to test your projections before the bank does.

SUMMARY: Organize all the relevant information about your business. Write the executive summary last. Gather all the information together and prepare multiple drafts. Sell yourself and your business. Present and explain your financial data.


INPUT ARTICLE: Article: All blood tests, including the CBC and other panels and tests, must include certain basic elements including: your name and health ID, date the test was completed and printed, names of the test(s), lab and doctor who ordered the test, actual test results, normal range for results, flagged abnormal results and, of course, lots of abbreviations and units of measurement. For people not in the healthcare field, any blood test can look intimidating and confusing, but take your time and identify all these basic elements and how they're arranged among headings and within vertical columns.  Once you're familiar with how blood tests are presented, you can quickly scan the page for the flagged abnormal results (if there are any), which will be labelled as either "L" for too low, or "H" for too high. You don't need to memorize the normal ranges of any measured component because they will always be printed alongside your test results as a handy reference. As noted above, the main cells of your blood are red and white blood cells. RBCs contain hemoglobin, which carries oxygen to all the tissues of the body. WBCs are part of the immune system and help to destroy pathogenic microorganisms such as viruses, bacteria and parasites. A low RBC count may suggest anemia (resulting in not enough oxygen getting to tissues), although too many RBCs (termed erythrocytosis) may indicate bone marrow disease. A low WBC count (termed leukopenia) may also suggest a bone marrow problem or side effect of taking medications, chemotherapy especially. On the other hand, a high WBC count (termed leukocytosis) usually signifies that your body is fighting an infection. Some drugs, especially steroids, can also increase the WBC count.  Normal RBC ranges are different between men and women. Men typically have 20-25% more RBCs because they tend to be larger and have more muscle tissue, which requires more oxygen. Hematocrit (the percentage of your blood made up by RBCs) and mean corpuscular volume (average volume of RBCs) are two ways of measuring RBCs and both values are normally higher in men because of their higher oxygen needs. Two other components in the blood mentioned in a CBC are platelets and hemoglobin. As noted above, hemoglobin is an iron-based molecule that grabs onto oxygen as blood circulates through the lungs, whereas platelets are a part of the body's blood clotting system and help prevent excessive bleeding from injuries. Not enough hemoglobin (due to iron deficiency or bone marrow disease) leads to anemia, whereas a low platelet count (termed thrombocytopenia) may be the result of prolonged external or internal bleeding from a traumatic injury or other medical conditions. On the other hand, a high platelet count (termed thrombocytosis) suggests a bone marrow problem or severe inflammation.  Levels of both RBCs and hemoglobin are connected because hemoglobin is carried inside RBCs, although it's possible to have malformed RBCs without hemoglobin (termed sickle cell anemia). Many compounds "thin" the blood, which means that they inhibit platelet stickiness and prevent blood clotting. Common blood thinners include: alcohol, many types of drugs (ibuprofen, aspirin, heparin), garlic and parsley. A CBC also includes levels of eosinophil (Eos), polymorphonuclear leukocytes (PMN), mean corpuscular hemoglobin (MCH), mean corpuscular volume (MCV), and mean cell hemoglobin concentration (MCHC).

SUMMARY:
Know how all blood tests are formatted and presented. Distinguish between blood cells and what abnormal results may indicate. Realize the functions of other basic elements in the blood.