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Suck on cough drops. Chew a menthol chewing gum. Take some pain medication. Avoid using burn creams or ointments.
Look for cough drops that contain benzocaine, menthol or phenol. All of these ingredients act as local anesthetic, numbing your tongue and helping to relieve pain. Anesthetic mouthwash which contains these ingredients may help as well. Chewing a gum that contains menthol can help to activate the cold-sensitive receptors on your tongue, making your tongue feel nice and cool. Both peppermint and spearmint flavor gums contain menthol derivatives. If the pain in your tongue is very bad, consider taking over-the-counter pain medication, such as acetaminophen (paracetamol) or ibuprofen. This will ease the pain and help to bring down any swelling. Most burn creams and ointments are designed for topical use only.  They should not be applied to the tongue, as they may contain ingredients that are toxic if ingested. The only exception to this are burn creams and ointments that are designed specifically for oral use.