Q: What are the five or six defining features of your industry? Read industry publications or online articles for help, and write up a list of words. These words can help you come up with a brand name. For example, the following buzzwords might describe the tech industry: agile, explosive, change, connect. Come up with a list of adjectives you want consumers to associate with your brand name. These adjectives can be your company’s values or the emotions and experiences you want consumers to have.  For example, an auto body shop might want consumers to feel relief, transparency, speed, and dependability. A new tech startup might want consumers to experience connection, curiosity, and excitement. Who are you trying to appeal to? Identify your ideal consumer’s style, income, interests, and level of sophistication. Young millennials and members of Generation Z will be drawn to different brands than their parents and grandparents. Furthermore, high-income people probably have different tastes than lower-income people. Avoid generalities. Not all millennials are hip and edgy. For example, you might be trying to appeal to young mothers. In that situation, your audience might be fresh, optimistic, stylish, and seeking stability. Look at your list of adjectives. Do they share something in common? Find a common thread and use that as your brand name. Your name can’t be a string of adjectives. For example, the adjectives for a children’s clothing shop might be “optimistic,” “growing,” and “new,” all of which suggest new beginnings and a bright future. “Sunrise” or “Sunshine” might capture this essence. Your name needs to stand out in the marketplace, particularly on the web. No one can find you if you name yourself “Hammer” or “Elastic.” True, Apple is the name of a famous company, but it would be hard for them to break out today without major money spent on marketing.  Instead of “Hammer,” chose something slightly different: “Crushers.” You might combine words to create a name. For example, Groupon combined “group” and “coupon.” This is an easy way to pick a unique name that always conveys key information about your brand. Names must be easy to remember, so try to make them as short as possible! Ideally, your name should be one word, though that might not be possible. Instead of “We’re Open from Seven to Eleven,” one business named itself “7-11.” Which would you remember? 7-11 is a great name because it also communicates the company's defining characteristic: they are open from 7 in the morning until 11 at night. Your brand is much more than your business name. It also includes your logo and the color schemes you use on your products, website, and packaging. All of these elements must create a unified impression. For example, you might love the dark blue colors your web designer has used on your website. If so, then “Sunshine” probably isn’t a good brand name. Something will need to change—either the website or your brand name.
A: Draft a list of industry buzzwords. Identify how you want consumers to see you. Pick four adjectives to describe your target market. Boil your business down to its essence. Choose a unique name. Create a mashup name. Shorten your names. Pick a name that works in harmony with your brand.

Article: A personal narrative should focus on something that was pivotal or meaningful in your life and also connects to the prompt you are addressing, if applicable. Ask yourself, “What events in my life stand out the most for me? What events taught me something or made me realize something life changing?”  Choose an event that feels full of meaning and significance to you personally. These events usually make the best story ideas for a personal narrative. For example, if your personal narrative focuses on your intended career path as a teacher, you could write a narrative about how a youth coaching experience showed you the importance of making a positive impact on children. Alternatively, if you’re writing about how you came to choose a college major in medical science, your narrative could focus on a wonderful volunteer experience you had as a child that made you want to help other people. A good personal essay will have an underlying moral or lesson, where the speaker undergoes a realization or change. Think of an experience where you learned a valuable lesson that you carried with you moving forward. Or an experience where you made a moral decision that shifted you in some way. For instance, you may pick an experience where you lost an important match, only to learn the value of failing and do better. Or you may choose an experience where you made a moral decision to help someone, which then lead to positive outcomes for you and the person. You can also go for a story idea that centers on a theme. You can then use your personal story to explore the theme in detail and from your perspective. Try to choose a theme that feels particular to you and your point of view. For example, you may choose a theme like love and use it to explore your experience of love growing up in a family with two fathers. Or you may choose a theme like freedom and use to to explore your struggles with freedom as a refugee.
Question: What is a summary of what this article is about?
Think of a meaningful event in your life. Pick a personal story with a moral or lesson. Focus on an idea that fits a theme.

Q: If you are used to consuming carbohydrates, immediate carbohydrate restriction may produce some immediate side effects.  Keep an eye out for these symptoms and contact your doctor if they persist or get worse.  Dizziness Constipation Fatigue Headache Weakness Be sure to avoid possible nutritional deficiencies that may result from such a restrictive diet. To make up for deficiencies, you can take supplements.  Pay particular attention to:  Thiamin Potassium Folate Vitamins C, D, and E Magnesium Iron Calcium Sodium The Atkins Diet calls for high intakes of protein, and many dieters opt for proteins that are also high in saturated fats.  This high level of saturated fat intake increases your risk for heart disease, especially in women. Diets high in processed meats and red meats also increase your risk for type II diabetes, increase your cholesterol, and increase your risk of certain cancers, coronary heart disease, and chronic obstructive lung disease. Research shows that most people who go on a low-carbohydrate diet will ultimately end up gaining more weight than they lost. This may be due to the high protein component of the diet.  Additionally, some studies indicate a correlation between low-carbohydrate diets and increased risk of heart disease. Consuming minimal carbohydrates can put you in a state of ketosis, which is the process of your body burning stored fat in the body rather than sugar while building ketones in your body. Immediate side effects of ketosis are nausea, physical and mental fatigue, headache, mental fatigue, and bad breath (smells like alcohol or like nail polish remover).  The long-term effects are unknown.
A:
Know the possible immediate side effects. Monitor vitamin and mineral levels. Get checked periodically for heart disease. Be on the lookout for weight gain. Monitor your blood sugar.