Summarize the following:
To send your email blast, you'll need to do research on popular email blast websites and choose one that works for your team. Consider the amount of training that would be required, if it automatically links to your current database or CRM, how much it costs, and how easy it is to use. Write down pros and cons of each provider and determine the blasting software that's right for you.  Popular sites allow you to create email blasts include Mailchimp, Constant Contact, and Vertical Response.  Some content management systems or databases have email blast capabilities built into their software. After you've written your email blast, you should go over it again for grammar and spelling errors. An excellent way to help you edit your email is to send it to colleagues to ensure that there aren't any factual or grammatical mistakes, and to make sure that the messaging stays on brand. Ask people on your team to look over your blast and provide you with feedback. Sometimes colleagues won't have the most useful feedback, but they can give you an idea of how others perceive it, and what you need to fix before you send it out. Audiences can be split up in a variety of ways including gender, age, geographic location, or buying habits. Before you send your blast, you want to make sure that you can segment people into different lists so you can target your blasts to the right people. Consider what demographic you want to target, and what they will need to fulfill your call-to-action.  For example, sending people in New Jersey a coupon for stores located in Alaska is not useful or helpful. Another example of sending an e-mail to the wrong people is if you are marketing a product to women age 50 and above, but include men in their 20's in the blast. The more that the recipient receives useless content or emails, the less likely they will open future emails from you. You should write your email blast in another software application that checks for spelling or grammar errors. Once your text is ready, you can paste it into the body for your email blast. Take note of formatting, spacing, and links because some of these don't transfer over correctly from one software to another. Before sending an email to a list of people, send one to yourself. Read over the email carefully and keep an eye out for poor formatting or incorrectly sized pictures. Check the email in multiple browsers and use different devices to see if it works across different platforms. Click all the links within the email and make sure they are working as intended.  When you fix a mistake, be sure to send another test email to see if it saved correctly. This is also a way to see if your email will be flagged as spam by an email's spam filter. Once you've uploaded the contacts that you want to send the email to, it's time to send the email to the list. Go over the recipients one more time before sending the email and then send it out. Another option that you have is to schedule the blast to go out at a later date and time. This is a great idea if you may have to make last-minute revisions or want to choose a specific time to send it out. Best times to send an email blast are Tuesday, Wednesday, and Thursday around mid-day.

summary: Choose an email blasting software or website. Double-check your email blast. Set your target audience. Paste your e-blast into the body of the email blast software. Send yourself a test email. Send the email.


Summarize the following:
Summer is a time when there are a ton of fruits in season.  You can avoid buying canned or frozen fruit and purchase fresh and local fruit (sometimes at a cheaper price).  Fruits are not only a healthy and nutritious food group (they're known to be high in fiber, vitamins and antioxidants), but many fruits are also very hydrating and contain a higher water content.  Fruits like watermelon, grapefruit, peaches and berries are all known to be high in water and can help cool you down and keep you hydrated during the hot summer months.  Incorporate one to two servings of hydrating summer fruits each day.  Measure out about 1/2 cup or one small piece per serving. Eat fruit raw or sliced into fruit salads, toss sliced berries into a spinach salad or puree into a breakfast smoothie or homemade sorbet. Like fruit, summer offers a whole host of in season vegetables.  Whether it's lettuce, tomatoes or cucumbers, summer's vegetable harvest provides easy foods to incorporate into your diet to beat the summer heat.  The great thing about summer vegetables are that they're a little cheaper in price and you don't always need to cook them for long periods of time. Many are great raw or only lightly or quickly cooked. Incorporate summer vegetables into your barbecues. You can put vegetables like sliced zucchini, asparagus, peppers, mushrooms right onto a hot grill and serve them up as a delicious, nutritious side. Or you can toss the vegetables in a little olive oil and seal them in an aluminum foil packet and roast them on the grill. Eat three to four servings of hydrating summer vegetables daily.  Aim for 1 cup of vegetables and 2 cups of salad greens per serving.  Try recipes like:  a raw tomato, cucumber and onion salad, a caprese salad with sliced raw tomatoes, mozzarella and basil or a cold pasta salad tossed with onions, black olives, peppers and cucumbers. You might not think that eating spicy food would be ideal on a hot summer day; however, many scientist say that eating spicy food is actually the perfect thing for a hot summer day.  Studies have shown that when you eat hot or spicy foods, initially it makes you feel hot; however, after a few minutes you begin to sweat around the top the of your head, ears, neck and face.  This is called gustatory sweating.    Sweating is the way your body cools itself down naturally.  So even though initially you may feel like your mouth is hot, it'll eventually cool you down quite nicely.  This is especially true if you're in front of a fan or out in a breeze as you feel particularly cool once air blows on your damp skin. Spicy foods that are perfect for a hot summer day include:  chips and salsa, spicy chilled gazpacho or a spicy cucumber salad. Although there are many different types of foods and combinations of foods that can help you beat the summer heat and cool you down, it's also important to focus on the fluid you're drinking during hot days.  Most people need a minimum of eight glasses of hydrating fluids each day; however, during the hot summer months, you may need 13 glasses or more depending on how much you're sweating.  Drinking continuously throughout the day in addition to eating hydrating fruits and vegetables is the best way to keep yourself hydrated and your thirst satiated during those hot summer days. Go for fluids that hydrate you with little or no calories as these are the most nutritious as well.  Go for plain or infused water, sparkling water, flavored water, decaf iced tea or coffee.  You may even want to try milk as this dairy food also has a high water content. Skip the alcohol.  Although summer margaritas or beers are tasty, alcohol dehydrates you very quickly.  Keep your consumption in check during those super hot days. You should also limit your consumption of sweetened beverages, such as lemonade, juice, soda, fruit punch, cold specialty coffee drinks, and sweet tea. The sugar in these drinks makes them high in calories, and if you're gulping them down when you're hot, you may be racking up your calorie count without even realizing it. Although summers can be overly hot and humid, there are certain times of the day when things cool off .  You might want to schedule bigger meals or meals with hot, cooked food during those times.  Many times you may not feel like eating a big meal when you're hot.  Think about other times during the day that are cooler that would make eating more enjoyable. Usually it's significantly cooler in the morning.  Consider eating a bigger breakfast so you can stick with small, light lunches during the heat of the day. Evenings are also cooler.  You may be able to eat more and feel more comfortable eating when the sun has already set. You may also find it easier to have smaller meals or snacks during the day.  Sometimes when you have a large meal, you'll feel overheated. Instead, go for four to six small meals during the day.
summary: Take advantage of summer fruits. Include a variety of summer vegetables. Plan a spicy meal. Drink adequate fluids. Plan the right time of day to eat.