Q: Before you even start crafting your pitch, make sure you know all the facets of your product or service and how it can be useful to a range of customers. What are the common problems that your product encounters, and how do you resolve these problems? A canned pitch is one that is generic and does not take into account the customer. Instead, make your presentation unique and tailored to your audience. Tell an anecdote or personal story about your product or service. Use this as a hook to appeal to your customer’s emotion. Strive to be clear and easy to understand.  Take out jargon from your presentation, unless it’s standard in your industry to use certain terminology. Don’t assume that your buyer will automatically know what you’re talking about, so using simple language is best. Be able to get the most important points across in the first minute. After this point, buyers might start to lose interest if they have already decided against your product. Your pitch will likely last much longer than 60 seconds. Hopefully you have at least 15-30 minutes, depending on the type of product or service; spend much of your time building a conversation. But make sure you build in the most important points immediately. These include:  The name of your company (or your name if you are working as an individual) The products or services you provide The “What’s In It For Me” aspect: tell your buyer what they will gain by buying your product. This is one of the key factors in a good sales pitch. Your customer isn’t always interested in how many awards your product has won, or how many stores you have merchandise at. They want to know how your product or service will improve their business and make their life easier. Describe how your product or service is different from others who offer similar products. Focus on how your product is unique or how you give personalized service. An important feature of the pitch is to have two-way communication with your audience. You might already know their needs, since you’ve done your research. But you should give them an opportunity to tell their story and to describe what makes their situation unique. If you don’t feel comfortable yet trying to involve your audience throughout your pitch, plan for a question-and-answer session after your pitch. This will give them a chance to ask questions and get more information. Your customer may find reasons to decline your sales pitch. Be prepared with answers to these objections. Make a list of the top 10 reasons why someone might say they don’t need or want your product. Craft responses to each of these. Some people find visual aids, such as PowerPoint slides, useful in staying on track with a presentation and demonstrating or visualizing certain aspects of a product’s benefits or features. Visual aids can be distracting, however, especially to you. You might start to turn your focus to just reading through the slides instead of conversing with your audience. If you have a product that can be demonstrated, such as how sharp knives can cut through rope or stain remover can eliminate ink stains, incorporate this demonstration into your pitch. Once you’ve written down your pitch, find ways to cut down words, clarify meanings, and make your wording more dynamic. Eliminate parts that don’t apply to the particular customer you’re going after.
A: Know your product or service well. Avoid giving a canned pitch. Tell a story with your pitch. Use simple language. Keep it short. Describe how your customer will benefit. Differentiate yourself from your competitor. Treat your pitch as a conversation. Prepare answers to objections. Use visual aids carefully. Demonstrate your product. Refine your pitch.

Article: When riding a RipStik, you don’t have to push with your foot like you do when riding a skateboard. Simply wiggle the nose and the tail simultaneously by twisting your hips and shoulders back and forth. Move slowly to gradually increase speed, or twist your body quickly to go really fast. When doing this, your body moves in a snake-like motion. The direction of your turn depends on which foot you have in the front. For instance, if your left foot is on the nose of the board, adjust your weight towards the toe-side of your foot to move to the right. To turn toward the left, distribute your weight to the ankle-side of your foot. If you want to make a turn that’s greater than 90-degrees, adjust the foot on the tail of your board the opposite way you angled your front foot. For instance, if you lean toward the left to distribute your weight toe-side, twist your back foot towards the right. This may take some practice, but by moving your back foot the opposite way of your front foot, you can easily manipulate the RipStik. Riding a RipStik looks easier than it is, and it takes some practice to be able to get on the board, speed up, and turn with ease. If you can, practice for 30 minutes every day until you feel comfortable hopping on for a ride. The more you practice, the easier riding a RipStik will be.
Question: What is a summary of what this article is about?
Twist your hips back and forth to move the RipStik faster. Shift your weight on your front foot from side to side to make a turn. Move your feet in opposite directions to make a sharp turn. Practice this over time to perfect your turning technique.

Q: You shouldn’t argue with your parents every time you disagree with them, if only because this strategy will make it harder for you to win when the argument is about something that is really important to you.   Weigh the benefits versus the costs. If the topic of the argument is significant to you, it might be worth the effort and the possible consequences of engaging in an argument with your parents. However, if there are minimal worthwhile results, it might be best to let this one go. For example, if your mom hates it when you play your music loudly, the only real benefit of having an argument about this is that you might get to play your music at a louder volume, and maybe only for a short period of time. It will also be perpetuating a behavior that your mom doesn’t like and will lead to more arguments in the future. But if your parents have a problem with your significant other and they don’t like you spending time with him/her, this might be an instance in which planning an argument is worth it because there are more possible benefits on the line for you. Causing a scene in public will only embarrass your parents and make them less likely to hear what you have to say. Make sure that your argument takes place at home or in a private space so that they are comfortable having the conversation with you.  If you start an argument with your parents in public, they will view it as a very immature thing to do and it will not be a good way to begin the argument. Some people get embarrassed when they think others know their business or are listening to them talk. This is not a good way get your parents to hear you out. Give your parents the courtesy of conducting your argument in private. They will probably not listen to you if they are upset. People are more likely to hear what you say to them and really consider your opinions when they are in a good mood. If you start an argument with your parents when they are already upset, they will probably brush you off or respond even more negatively.   Give yourself the best possible chance by starting your argument when your parents will be receptive to what you have to say. You might even try putting them in a good mood by doing things you know will make them happy – like cleaning your room, doing your homework, or spending time with them. Of course, don’t immediately bring up the argument after trying to get your parents in a good mood. That will be too obvious and they will think you only did the nice things for selfish reasons to get something that you want. Before you begin an argument, make sure that you have fully considered the entire situation. Try to think about it from your parents’ point of view so that you can predict what they will say in the argument. That way, you can prepare your side of the argument, but you can also think objectively about your position.  This can also help you see if you are being unreasonable. Try thinking about how you would feel if someone was treating you the way you are treating your parents. There are always two sides to every story and a good arguer knows that they need to consider both sides.
A:
Pick your battles. Keep the argument private. Choose a moment when your parents are in a good mood. Put yourself in your parents’ shoes.